MBG Card, a Jabalpur-based SaaS startup, has raised Rs 2.72 crore in a funding round led by Inflection Point Ventures (IPV). The round also saw participation from Velocity and Klub, providing a boost to the company’s plans for expansion and innovation.
Funding to Drive Growth
The fresh capital infusion will support MBG Card in three critical areas:
- Marketing: Amplifying efforts to reach more businesses in India and beyond.
- Product Development: Enhancing platform capabilities to meet the evolving needs of its clients.
- Team Building: Scaling the workforce to sustain rapid growth.
With these investments, the company is poised to strengthen its position as a go-to digital transformation solution for small and medium-sized enterprises (SMEs).
Simplifying Digital Transformation for SMEs
Founded by Abhinavv Dubeyy, MBG Card offers a comprehensive suite of tools designed for businesses that lack technical expertise. Its platform makes it easy to:
- Build an online presence.
- Manage and improve review ratings.
- Launch marketing campaigns.
- Automate customer interactions through chat functionalities.
This all-in-one approach has positioned MBG Card as a valuable partner for over 10,000 clients across India and international markets. The company continues to onboard thousands of new clients every month, underscoring its growing popularity.
A Growing Market Opportunity
The global digital transformation market is projected to hit $1.5 trillion by 2025, driven by increasing adoption across sectors. In India, the SaaS industry is expanding rapidly, thanks to rising interest from SMEs looking for cost-effective and scalable solutions.
This trend provides a fertile ground for MBG Card to scale its operations. With a team of over 70 employees, the company is well-equipped to tap into the growing demand for digital transformation services.
Competitive Edge in the SaaS Space
MBG Card differentiates itself by focusing on simplicity and usability. Its platform eliminates technical barriers, empowering even the most non-tech-savvy businesses to thrive in the digital age. This user-first approach has been instrumental in its success and will likely continue to be a key growth driver.
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