Instantly Appsumo: Instantly is an AI-powered cold email campaign management platform that boosts deliverability and response through automated account warmup and smart sending features.
Manually formatting and sending cold emails is like handmaking flyers for your business and passing them out to strangers on the street. Cold outreach is a key part of your B2B sales strategy, but sending each message individually makes it nearly impossible to ramp up your efforts.
Instantly lets you connect unlimited email accounts for sending cold outreach messages, so you can scale campaigns as you generate more leads and grow your business. You’ll be able to send emails from any provider, then manage each account from one simple, easy-to-navigate dashboard.
Instantly lets you gradually scale the number of emails you send from each address to warm up your accounts and boost deliverability, so you land in inboxes, not junk folders. You can tailor settings to your campaign needs—for example, automating the delivery limit and using multiple email sending accounts for a single campaign to automate daily sending increases.
Plus, see statistics on your warm-up settings, like the deliverability rate of each email and how many messages were saved from spam. Instantly will even automatically notify you if an account gets disconnected, so you can resolve the problem quickly.
Instantly AI automates every step of your campaign-building process, from personalizing messages with dynamic tags to scheduling a smart sending sequence. Upload your lead lists and Instantly will populate your emails using a dynamic message template that includes unique information for each prospect, like name, company, and title.
You’ll even be able to send follow-up messages automatically in the days after your initial outreach—and tell Instantly to stop automatic follow-up if a lead replies. Plus, you can choose which warmed-up email accounts you want to send from and set daily sending limits that will help prevent your messages from being marked as spam.
Monitor performance and optimize as you scale your outreach, whether it’s tweaking subject lines or overhauling email body copy. You’ll also be able to see trends across all your outreach, or hone in on campaign-specific results to make even more informed decisions.
Running a cold email campaign and running a marathon might not seem like they have much in common—but try either without warming up and the results aren’t pretty. Instantly streamlines every step of a smart campaign, from personalized messages with dynamic tags to strategic follow-ups, and makes sure the spam folder isn’t the finish line for your emails.
Plans and Features
Lifetime access to Instantly
All future Hypergrowth Plan updates
No codes, no stacking—just choose the plan that’s right for you
You must activate your license within 60 days of purchase
Ability to upgrade or downgrade between 3 license tiers
Only for new Instantly users who do not have existing accounts
60-day money-back guarantee, no matter the reason